Monthly Archives: January 2012
The Grown-up Benefits of Playing “Dress Up”
by Faith Monson www.FaithMonson.com I love to role-play with clients. Role-playing enables a client to step out of him/herself and play a part, decreasing self-consciousness and reducing the interference of the filters we all place on ourselves. When the client … Continue reading
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Filed under Faith Monson, Personal Transitions
Go for the Gold!
by Faith Monson www.FaithMonson.com When my clients share a big win with me or even share progress on a transformation that is taking them out of their comfort zone, I reward them with something that always meant a lot to … Continue reading
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First, Show Me the Money
By Gail Z. Martin Before you commit to any shopping cart program, think about what you need from your cart. How will you accept payment? First, determine whether your volume of transactions justifies having a merchant account. A merchant account … Continue reading
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Filed under Business Planning, Gail Z. Martin
Step Aside and See Your Real Self
by Faith Monson www.FaithMonson.com In my experience as a coach, most people don’t fully realize what they’re already doing right. Clients focus on what they are doing wrong (in their opinion), where they lack something, what they don’t know. I … Continue reading
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Filed under Dreams, Faith Monson
The Wisdom of Crowds—WWW Style
By Gail Z. Martin Foursquare is an intensely local social media application that makes going about your business or going out for the evening a shared experience treasure hunt. Foursquare users use the site and text messaging to share their … Continue reading
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Filed under Gail Z. Martin, Marketing
In Praise of You
by Faith Monson www.FaithMonson.com While we have Bosses’ Day, Secretaries’ Day, Mother’s Day and days to acknowledge the importance of other people, there is no National I Did a Great Job day. So what’s stopping you from declaring your own … Continue reading
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Social Media Becomes a Local Resource
By Gail Z. Martin Google AdWords offers specialized services to target customers within a 20-mile radius from your business. AdWords permits you to add or exclude areas, and can integrate your targeted AdWords campaign with text messaging. Facebook can serve … Continue reading
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Filed under Gail Z. Martin, Marketing
Celebrate the Little Things
by Faith Monson www.FaithMonson.com So many of my clients shrug off their daily accomplishments and milestones by saying, “They’re just little things.” As if little things don’t count, or as if, perhaps, they have been taught that only really huge … Continue reading
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Filed under Business Planning, Faith Monson, Motivation
The World Wide Web is Also Local
By Gail Z. Martin You can also use online PR and marketing to cultivate a local audience by making sure that the content you post has a very local focus. Make your blog, Web site and social media pages the … Continue reading
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Filed under Gail Z. Martin
Celebrate Your Success To Empower Yourself
by Faith Monson www.FaithMonson.com Are you stuck waiting for the Success Fairy to pat you on the back? As a business coach, I talk with many, many professionals and business owners who never take the time to acknowledge their own … Continue reading
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