Tag Archives: Big Dreams and Hard Work

Online Marketing: Simple Twitter Strategies to Turn Followers into Paying Customers

By Gail Z. Martin If you’re a person of few words, you’ll admire the elegance of the idea behind Twitter; each post is just 140 characters.  That’s about two sentences to get your idea across.  What can you do in … Continue reading

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Filed under Coaching, Gail Z. Martin

Content Marketing: 6 Easy Ways to Get More Customers With Facebook

By Gail Z. Martin #1 Content is essential for attracting and keeping readers.  Ask questions that are business-related, provide tips and post links to interesting and helpful videos, articles and blogs, even to content that you didn’t create but that … Continue reading

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Filed under Coaching, Gail Z. Martin

PROMOTIONAL TOOLS ON FACEBOOK AND TWITTER TO GROW YOUR BUSINESS

By Gail Z. Martin Growing your business productively means understanding all of the tools available to you.  Just as smart phones and tablet PCs have redefined productivity on the go, social media has redefined how people communicate, and more specifically, … Continue reading

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Filed under Coaching, Gail Z. Martin

THE POWER OF “LOCAL” ONLINE MEDIA

By Gail Z. Martin Many people resist integrating online PR and marketing into their promotional mix because they see themselves as “local” businesses. Yet online PR and marketing can be intensely local, depending on how the strategy is focused. True, … Continue reading

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Filed under Gail Z. Martin, Marketing

Got Your Big Girl Panties Game On?

Sheryl Eldene, MA, MBA Put on your Big Girl panties and go for the gold. Women often do business “politics” with pull-up diapers and wonder why they aren’t achieving the goals they set out. I’ve been wondering what the difference … Continue reading

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Filed under Business Planning, Image & Identity, Inner Coach, Motivation, Sheryl Eldene, Uncategorized

Amnesia, anyone?

By Sheryl Eldene, MA, MBA I’ve been fascinated with movies about people who wake up, usually in the hospital and don’t know their name, and don’t remember their roles (wife, husband, employee) or their habits (happy guy, quiet person, music … Continue reading

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Filed under Dreams, Motivation, Passion & Potential, Sheryl Eldene

The Golden Rule

by Tish Times I have lots of meetings. I meet with prospective Corporate Members, I meet with job seekers, I engage with vendors, I talk to entrepreneurs. I make it a point to learn something from each interaction that I … Continue reading

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Filed under Guest Blogger, Image & Identity

Are you ready for the spring thaw?

By Gail Z. Martin This has been the l-o-n-g winter.  No one seems to have been safe from weird weather.  (When the Dallas airport is closed by snow right before the Super Bowl, things are definitely weird.)  We’ve been hit … Continue reading

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Filed under Business Planning, Gail Z. Martin

Your Calling Card

by Jacqueline Wales If you’re an author, why build a website? Well simply put, it’s your calling card. The place you want people to come to read your excerpts, to interact with you, and to build your credibility. But not … Continue reading

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Filed under Guest Blogger, Image & Identity, Marketing

Are you in the Witness Protection Program? (Your Facebook profile said so)

By Gail Z. Martin Have you ever gone out to someone’s Facebook or LinkedIn profile only to find a gray outline instead of a photo?  That image always reminds me of the people you see on the news who are … Continue reading

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Filed under Gail Z. Martin, Social Media